This job was posted by https://illinoisjoblink.illinois.gov : For more information, please see: https://illinoisjoblink.illinois.gov/jobs/12550004 Web Editorial Strategist

College Board - AP&I

Type: This is a full-time, temporary position that will last 6 months from the start date.

Location: This is a fully remote role, but candidates who live near College Board offices can be fully remote or hybrid (Tuesday and Wednesday in office).

About the Team

With 40 courses and exams across multiple subject areas, Advanced Placement is the most widely accepted college-level academic program available to high school students. Each year, students around the world who want to achieve at the highest level become AP students. Through AP\'s college-level courses and exams, students can earn college credit and advanced placement, stand out in the college admission process, and learn from some of the most talented and inspiring teachers in the world. The AP Web Management team is committed to ensuring critical information about the AP program is available on our web sites in a timely manner, collaborating with both program subject-matter experts as well as cross-divisional stakeholders such as Communications, Engagement, Tech, and Legal.

About the Opportunity

As Web Editorial Strategist, you will be responsible for ensuring that content is engaging, user-centered, on brand, and is easy to maintain and govern over time. You will get to contribute to the development of websites, working closely with multidisciplinary teams to conceptualize, develop, and maintain content. Through your keen awareness of the frequent need to reuse content across channels, you\'ll strategize and develop content accordingly. Responsibilities span the life cycle of web content from inception through launch and include collaborating with program stakeholders and others to define content requirements, conduct content audits, create, and synthesize content, edit, and enter content, as needed. You are the conductor of our content orchestra. You guide and direct the flow of ideas and concepts on our pages, you shape and adjust the tone and voice, you bring together a body of text that comes to life on the web page so as to not get in the way of the reader understanding what they need to know. The page is transparent to the reader and the content is clear and concise.

Your work will directly influence the future of the AP Program as we develop and launch new courses to help kids get ahead in their prospective careers, offering instruction in areas that can be readily applied out of high school into the workforce. Your work will also support AP\'s transition to digital AP exams and help explain to the 300K+ educators and 3M+ students why it is important and how it impacts their life. There will be other opportunities for your work to shine, like helping us improve how we describe and explain applications used in the AP exam ordering process, or the AP score release process, or the AP Course Audit process, among other opportunities where we need to sharpen our content strategy online.

Your key responsibilities are:

Web Editorial Strategy (40%)

• Advocate and help implement C.O.P.E. (create once and publish everywhere) approaches for content creation to optimize our publishing process

{=html} <!-- --> - Develop systematic processes and conceptual maps that identify content types and areas of page types that can be reused across our websites to reduce redundancy and optimize pages

{=html} <!-- --> - Help maintain an editorial calendar aligning to program needs but considering seasonality trends, user demand for content, and web page performance as a driver for iterative content development

{=html} <!-- --> - Formulate information architecture strategies that help users discover, find, and br wse to key content areas, at the right time

Web Editorial Process (40%)

• Develop or update copy decks that capture content requirements and meet AP web editorial standards and guidelines

{=html} <!-- --> - Review, revise, rewrite and edit content as necessary per web editorial guidelines and direction from team Web Content Leads

{=html} <!-- --> - Direct web producers on creating web pages, prototypes, and downloadable resources that meet (or exceed) content requirements

{=html} <!-- --> - Confirm content requirements meet stakeholder expectations and get sign off or approval to release

{=html} <!-- --> - Update content in our preview environments under guidance and direction from the Web Content Leads

{=html} <!-- --> - Support web content production pipeline by updating work orders with meta data and communication through our Smartsheet board

{=html} <!-- --> - Assist in improving our content management process, including how the team manages updates to web pages via copy decks (or other means), support maintenance of web editorial guidelines, how assignments are delegated, and where documentation is maintained

Stakeholder Management (20%)