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Rutgers The State University Senior Marketing and Communications Coordinator - Center for Recovery and Wellbe in Piscataway, New Jersey

Position Details

Position Information

Recruitment/Posting Title Senior Marketing and Communications Coordinator - Center for Recovery and Wellbeing
Job Category Staff & Executive - Advertising/Marketing/Public Relations/Communications
Department UBHC-P-VICE PRES & CEO-PISC
Overview
Rutgers University Behavioral Health Care (UBHC), established in 1971, offers a full continuum of evidence based behavioral health and addiction services for children, adolescents, adults, and seniors throughout New Jersey. UBHC's 1,060 experienced behavioral health professionals and support staff are dedicated to treatment, prevention, and education. UBHC, one of the largest providers of behavioral health care in the country, has a budget of $260 million and has 15 sites throughout New Jersey. Services are readily accessible and include: inpatient, outpatient, partial hospitalization, screening, crisis stabilization, family/caregiver support, community outreach and case management, supportive housing, supported employment, prevention and consultation, employee assistance programs, and a licensed therapeutic school from preschool through high school. Specialty services include the New Jersey suicide prevention helpline and peer help lines for police, veterans, active military, teachers, mothers of special needs children and child protective service workers. In FY2016, UBHC treated 16,199 consumers, had 24,502 admissions, and touched the lives of 19,441 individual callers through peer support. In addition, UBHC is the primary mental health training resource for the New Jersey departments of Human Services, Children and Families, and Corrections, delivering 16,000 trainings each year.
Posting Summary
Rutgers, The State University of New Jersey is seeking a Senior Marketing and Communication Coordinator for the Ambulatory Services - Rutgers Center for Recovery and Wellbeing within Rutgers University Behavioral Health Care.The primary purpose of the Senior Marketing and Communications Coordinator is to be responsible for the production of varied communications to promote the Center to various audiences. Collaborates on developing, planning, and implementing marketing, public relations, advertising and promotional activities and strategies.Among the key duties of this position are the following:
  • Collaborates with the Center's management team on planning, developing, designing, and implementing marketing/advertising and outreach campaigns, activities, and strategies to increase/strengthen brand recognition and image.
  • Develops and maintains strong and productive partnerships with funders, stakeholders, community and state organizations, and referral sources. Coordinates and actively participates in community outreach, engagement and networking events, conferences, and meetings throughout the state.
  • Develops and maintains branding strategies. Ensures alignment with branding in all communications.
  • Responsible for providing digital content including videos, photos, graphics, and text for social media and digital channels.
  • Oversees communications with internal and external stakeholders.
  • Collaborates with other departments, external agencies, and funders to achieve the Center's marketing goals.
  • Facilitates onsite tours.
  • Integrates social media campaigns within all related marketing communications.
  • Utilizes social media monitoring tools to track activity, analyze data, and identify and evaluate market trends. Presents and reports on findings and recommendations.
  • Creates and maintains a visually professional presence on social media platforms. Coordinates content across websites. Participates in ongoing evaluation and improvement of the Center's website.
Position Status Full Time
Hours Per Week
Daily Work Shift
Work Arrangement
This position requires a fully on-site work arrangement.
FLSA Exempt
Grade 26S
Position Salary
Annual Minimum Salary 073161.00
Annual Mid Range Salary 087905.00
Annual Maximum Salary 104450.00
Standard Hours 37.50
Union Description HPAE 5094
Payroll Designation ABP
Benefits
Rutgers offers a comprehensive benefit program to eligible employees. For details, please go to http://uhr.rutgers.edu/benefits/benefits-overview.
Seniority Unit
Terms of Appointment Staff - 12 month
Position Pension Eligibility
Qualifications

Minimum Education and Experience
  • Bachelor's Degree in Marketing, Communications, Advertising, Graphic Design, Public Relations, Business, or other related field plus five (5) years of relevant, professional-level experience.
Certifications/Licenses
  • Valid driver's license.
Required Knowledge, Skills, and Abilities
  • Familiarity with the latest trends (including AI application knowledge), technologies, methodologies, and social media platforms, and web content design.
  • Excellent oral, written, presentation, organizational, and analytical skills.
  • Ability to think creatively and innovatively.
  • Microsoft Office Suite competency.
Preferred Qualifications
  • Master's degree.
  • Experience working in behavioral health and/or addictions organizations.
Equipment Utilized
Physical Demands and Work Environment
PHYSICAL DEMANDS: Ability to speak clearly and write proficiently. Hearing is essential. The ability to focus on the task at hand despite numerous interruptions. May be required to lift up to 25 lbs. Frequent time spent driving to various locations throughout New Jersey.

WORK ENVIRONMENT: Generally pleasant working conditions in a clean, well-lighted, and quiet to moderately loud office setting. Subject to varying and unpredictable situations. May be exposed to individuals exhibiting agitated and/or assaultive behaviors.
Special Conditions
Posting Details

Posting Number 24ST2018
Posting Open Date
Special Instructions to Applicants
Regional Campus Rutgers Biomedical and Health Sciences (RBHS)
Home Location Campus Piscataway (RBHS)
City Piscataway
State NJ
Location Details
Pre-employment Screenings

All offers of employment are contingent upon successful completion of all pre-employment screenings.
Immunization Requirements

Under Policy 100.3.1 Immunization Policy for Covered Individuals, if employment will commence during Flu Season, Rutgers University may require certain prospective employees to provide proof that they are vaccinated against Seasonal Influenza for the current Flu Season, unless the University has granted the individual a medical or religious exemption. Additional infection control and safety policies may apply. Prospective employees should speak with their hiring manager to determine which policies apply to the role or position for which they are applying. Failure to provide proof of vaccination for any required vaccines or obtain a medical or religious exemption from the University will result in rescission of a candidate's offer of employment or disciplinary action up to and including termination.

Affirmative Action/Equal Employment Opportunity Statement

It is university policy to provide equal employment opportunity to all its employees and applicants for employment regardless of their race, creed, color, national origin, age, ancestry, nationality, marital or domestic partnership or civil union status, sex, p regnancy, gender identity or expression, disability status, liability for military service, protected veteran status, affectional or sexual orientation, atypical cellular or blood trait, genetic information (including the refusal to submit to genetic testing), or any other category protected by law. As an institution, we value diversity of background and opinion, and prohibit discrimination or harassment on the basis of any legally protected class in the areas of hiring, recruitment, promotion, transfer, demotion, training, compensation, pay, fringe benefits, layoff, termination or any other terms and conditions of employment. For additional information please see the Non-Discrimination Statement at the following web address: http://uhr.rutgers.edu/non-discrimination-statement

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