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Role Overview

A healthy pipeline is critical for sustainable business success. The Head of Demand Management for Southeast Asia is a senior leader, responsible for driving Demand Management end-to-end, ensuring that sufficient pipeline is generated so that the market unit can achieve its strategic top line ambitions.

The Head of Demand Management owns the Demand Management Framework and its execution across the market unit including key processes such as Demand Discovery, Demand Planning, and Demand Steering. Working closely with the Chief Business Officer (CBO), the Head of Demand Management brings a data-driven, outcome-oriented, innovative approach to the role. Collaborating across functions, the Head of Demand Management sets ambitious demand goals for the organization and devises and executes high-impact demand generation programs to achieve them. Reporting directly to the Chief Business Officer (CBO), the Head of Demand Management is also part of the regional Demand Management organization in Asia Pacific Japan.

Key Priorities

Owner of the Demand Management Framework (DMF) for the market unit and its processes such as Demand Discovery, Demand Planning, and Demand Steering

Sets strategic demand generation goals at market unit, country, and solution area level and ensures adequate Demand Planning to realistically achieve them.

Devises and manages demand generation and demand execution focused flagship programs across the market unit as well as key processes such as Account Planning, DG Summits

Steers demand execution to ensure contribution across all sources of demand. Drives and creates best practices to enable collaboration and integration across sources and teams.

Works closely with the Chief Business Officer and other key stakeholders such as Sales, Marketing, Customer Success Partners, Digital Hub, Partner Ecosystem Success, and Revenue Operations to achieve

the demand generation goals.

Assesses business impact of programs, campaigns, methods, and generates best practices and lessons learnt which can be shared with other teams in the region.

Qualifications

Excellent organizational, business planning, and program / project management skills

Strong analytical skills with a high level of innovative thinking, change agility, and integrity.

Excellent communication and relationship-building skills given multi-cultural environment.

Strong team player driving outcomes in a diverse and dynamic organization.

Strong Business Acumen with a good understanding of our portfolio of solutions

Experience in Demand Management, Sales, and /or Business Development

Education and work Experience

Bachelors Degree or equivalent work experience required.

MBA or equivalent may be advantageous.

5-10 years of professional experience in Sales or Business Development with large, diverse Software / IT organizations

Proven track record of driving business results

Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves.At SAP,you can bring out your best.

We win with inclusion

SAPs culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone regardless of background feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.

SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy (https://one.int.sap/me@sap/jobs_at_sap#17498858-1050-415e-8d82-21f91655666b_96fc) . Specific conditions may apply for roles in Vocational Training.

EOE AA M/F/Vet/Disability:

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.

Successful candidates might be required to undergo a background verification with an external vendor.

Requisition ID: 401439 | Work Area: Sales | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid.