Company description

At MSL, we’re on a mission to make every client more influential and a positive force of influence in the(ir) world. Why? Because we know that influence = impact and the more influential you are, the more impactful you can be. We’re proud to partner with incredible brands, companies and leaders who want to push boundaries and create change – and we’re looking for passionate creators and storytellers who want to do the same. But it’s not just our work (and the awards we win for it) that energizes us, it’s who we are as a team. A team of powerhouse professionals that is driven by three core values: Leading, Learning and Loving. A team that has ranked us a “Best Place to Work” in the industry year over year.

Overview

We are seeking an eager, enthusiastic and highly collaborative individual with a strong interest in supporting our team and clients at MSLGroup Canada, as well as learning the ropes of PR. If you are someone who loves to pitch in and help with whatever needs to be done in order to help our clients and teams succeed, then this role is for you.

Responsibilities

• Developing and supporting PR and social media communication deliverables to meet client objectives, including pitching magazines, bloggers, online publications, newspapers, television, radio, etc.

• Drafting and editing media materials including editorial pieces, media advisories, press releases, fact sheets and briefing books. Strong writing skills are required.

• Building relationships with media contacts and management of media lists.

• Written and verbal outreach with media contacts

• Assisting with influencers campaign management, including but not limited to, researching influencers, providing rationale, metrics and potential outputs as well a developing relationship with them.

• Strategic thinking capabilities to support the development of innovative campaigns; a creative thinker

• Social monitoring and supporting research

• Providing timely feedback to management on progress against goals

• Event logistics support as needed

• Ability to work in a collaborative, fast-paced environment

• Ongoing tracking and knowledge of industry & brand best practices for PR and social media

• Supporting PR and social team with media drops, running errands, sending couriers, etc.

• Assisting with keeping the MSL common areas tidy and client ready at all times (i.e. clearing white boards before and after meetings and brainstorms)

• Managing mail and courier packages for delivery and pick up, including signing for couriers, completing waybills and maintaining logs for tracking purposes

• Performing various other administrative duties to assist the MSLteam and partners, as required

Qualifications

Our successful candidate will possess some of the following attributes below. This is just a starting point – if you feel you don’t meet the suggested experience and/or skills, we still encourage you to apply!

• Post-graduate diploma, degree or certificate in Public Relations, Corporate Communications or related discipline

• Excellent communication skills, dynamic, team player, excellent time management and organizational skills and is detail-oriented

• Experience with social media platforms such as Meta, TikTok, Instagram, X, Pinterest, etc. is a strong asset

• Ability to work in a collaborative, fast-paced environment

• Event planning and execution experience

• Strong client management and leadership skills; ability to manage up and down

• Strategic thinking capabilities to support the development of innovative campaigns; a creative thinker

Additional information

• Meaningful work where you can have a direct impact working on some of the biggest brands out there!

• A culture of entrepreneurship, creativity, growth and collaboration

• Work with top talent at an award-winning agency

• A focused commitment to career development and personal success – let us help you

• Highly competitive compensation and benefits package including substantial time off policies and mental wellness resources (like really. It’s a big deal)

• Oh, and did we mention the perks?! Hybrid work from home/office environment, regular social events, cell phone & internet allowance, just to name a few… #workperks

• All staff meetings so you’re always in the know

Thank you very much for your interest in working at MSLGroup Canada. We look forward to meeting you!

MSLGorup is committed workplace diversity and will provide accommodation to applicants with disabilities throughout the hiring process.